Four reasons why telemedicine is the new normal

When the COVID-19 pandemic ramped up suddenly earlier this year, many practitioners did not have a telehealth strategy in place. To the credit of the industry, medicine adapted very quickly, which certainly contributed to keeping millions of patients safely at home.

Moving forward, telemedicine will be an accepted/expected front-line tool for healthcare providers, used in conjunction with conventional practices. For those practitioners that have yet to incorporate telemedicine: should you?

The answer is, yes! Here’s why:

It’s simple. Sign up with and you’ll be ready to accept patients online in minutes. (Actually. minutes.) It’s simple for your patients, as well, no matter their level of comfort with technology. You send a link, they click on the link, that’s it. There’s nothing to download or update.

It’s sensible. A telemedicine appointment takes only the amount of time you need to speak to your patient. No commuting for them, and, as a bonus, they are much more liable to be relaxed and at ease, since they are in a comfortable, familiar place -- their own home.

It’s good praxis. Adding telehealth to your toolbox means you can check in on your patients more often, and that helps you make smarter decisions about their treatment. No more “I didn’t feel well enough to come in” or “I didn’t have time” - there’s no excuse for not staying in touch.

It’s good business. Telehealth gives you the opportunity to develop real relationships with your patients, and add to your revenue stream while you’re at it. Those patients with conditions that should be closely monitored? Done. Concerned that you should speak with a patient before  checking an online box to renew a prescription? Done.

As the world has (quickly) become ready to accept telemedicine as normal, it’s time for healthcare providers to lead the way.

(Photo by Charles Deluvio)

Liz Savery

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